Google Play: Game On
“Today, we’re playing Crossy Road!”
CAMPAIGN DETAILS
Google Play: Game On is a Google Play campaign in collaboration with 32 gaming YouTube influencers. The campaign was filmed as a live competition event where YouTubers competed with each other on mobile games on a stage in front of a live audience. The campaign was filmed over the course of three events that took place in Los Angeles and PAX Seattle, and all the content was released on Google Play’s official YouTube channel.
Working with Los Angeles based production company Portal A, I produced and post produced the campaign totaling 32 videos.
PRODUCTION DETAILS
Director: Jonny Zeller
Client: Google
Production Company: Portal A
Filming Location: Los Angeles
Role: Producer